Executive Profiles

Chief Editor,  Global high-tech coverage & audience growth


Andrew William, the Chief Editor of RulerHub, is a senior editorial executive with 20+ years of working experience in the global leading media companies like BBC, Bloomberg and Financial Times, his expertise is leading coverage of AI, automotive tech, IoT and energy markets. He combines data-driven newsroom strategy with deep subject-matter expertise to grow audiences across digital, newsletter and events channels.

Skilled in cross-border reporting, enterprise investigations, and product-focused editorial operations, Andrew William builds revenue-aware editorial programs without compromising independence. He is regularly briefed by industry leaders and regulators, and has a proven track record of turning technical complexity into timely, commercially resonant journalism.


Co-founder and Chief Editor of Automotive sector — A Veteran Voice in Global Automotive Journalism

With more than 30 years at the helm of global automotive journalism, Penny Morningstar is a seasoned editorial leader in auto tech, electrification, ADAS, and mobility software.

A veteran of leading international publications, she combines technical depth with strategic insight, having led major investigations, executive interviews, and industry-defining features. Trusted by OEMs, suppliers and investors, Penny Morningstar delivers authoritative analysis that shapes conversations across the global mobility sector.


Chief Editor of AI Technology Sector, AI, Cloud, Big Data & Strategic Communications

Arthur Pensony brings 15+ years of editorial leadership in AI, cloud computing, big data and communications. Combining technical fluency with rigorous editorial standards, Arthur Pensony oversees content strategy, technical editing and thought-leadership programs that amplify product narratives and research insights.

Adept at managing cross-functional teams and translating complex concepts for executive audiences, he drives high-quality content that supports go-to-market initiatives, investor relations and industry engagement.


Chief Editor of Smart IoT Sector — Insight. IoT. Influence.

Bruce Wilson is a veteran editor and technology strategist with over 25 years of experience across Smart IoT, communications, internet services, and cloud computing. He has guided editorial coverage and strategy for leading industry publications and corporate platforms, translating complex technical developments—edge computing, 5G/6G rollout, cloud-native architectures, and IoT ecosystems—into actionable analysis for executives and engineers alike.

His core strengths include editorial leadership, technical accuracy, market analysis, and content strategy. Bruce Wilson regularly consults on thought-leadership programs, moderates panel discussions, and crafts long-form features that connect technology trends to business outcomes.


Chief Editor of Energy Sector — Insight. Depth. Direction. For the Power Systems of Tomorrow.

Stephen Cullum York is a veteran energy industry expert and editor with more than 30 years of experience across the global energy value chain. Her work spans home energy systems, clean technology, energy storage, and the complex realities of the energy transition.

Known for her sharp analysis and grounded perspective, Stephen Cullum York brings clarity to an industry in flux—bridging the worlds of traditional power and next-generation sustainability. Her insights have guided policymakers, investors, and innovators seeking to understand how the future of energy will truly take shape.


Data and Traffic Analyses Expert — Data Speaks Everything.

With over a decade of experience in data analysis and digital traffic strategy, Will Anderson Junior has contributed to the success of some of the world’s most influential technology companies, including Microsoft, Amazon, and Google. He is recognized for his ability to translate complex datasets into actionable insights that drive user engagement, content performance, and business growth across global markets.

Will Anderson Junior’s expertise spans SEO analytics, user behavior modeling, conversion optimization, and large-scale data integration. He has led teams in deploying advanced analytics frameworks, leveraging predictive models, and implementing scalable solutions that empower enterprise decision-making.


Content Expert — the Content Delivers the Value

With over 20 years of experience in crafting compelling content for leading global brands, Emma Josh is a seasoned website and magazine content expert. Their career spans iconic organizations including BBC, Google, and Amazon, where they have led content strategy, editorial development, and digital storytelling at scale.

Known for blending creativity with data-driven insights, Emma Josh has helped shape engaging narratives that resonate with diverse international audiences. From designing impactful web experiences to curating magazine features that capture attention, their work consistently bridges brand voice with audience needs.

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